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Cultivar Red Fields

Art, Branding, Packaging
Spirited branding and packaging for a wine label featuring original art by Creative Director, Bina Altera

Spirited branding and packaging for a wine label featuring original art by Creative Director, Bina Altera

Sometimes we’ll walk into a wine store just to look at the labels. (Ok, we’ll buy a bottle, too.) Wine labels are fun to look at — there are a wide variety of designs so we thought it would be fun to create our own wine label. We named the imaginary vineyard Cultivar Red Fields. To achieve a playful, yet sophisticated look, we used several paintings from Bina Altera’s Wholeness series coupled with a sophisticated font.

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